APPLE MAKES WAVES BY SNACHING UP 91% OF GLOBAL SMARTPHONE SALES.
Tech giant Apple has achieved a record share of 91 percent $9 billion (R 126 billion) of global smartphone profits in the third quarter of 2016, which represents one of the highest achievements of the Cupertino company and this all despite the fact that its new iPhone which got trolled all over the net which hasn’t been selling as well as expected.
This amounts to $8.19 billion (R113 billion) for Apple, which has the biggest profit margins in phone industry because of its greatness in every device, and a loyal brand that only the most important companies have.
According to CNBC, both Vivo and OPPO -which represents the third and fourth place as the most profitable smartphone vendors this quarter- achieved a 2.2 percent of the world´s smartphone profit each, managing to grow very quickly through an effective strategy of selling at low prices but high -spec mobile devices.
Although this represent a huge achievement for the Cupertino company, it's a fact that this was possible not only because of its great strategy and reliable brand, but also because ofSamsung´s monumetal failure with its Galaxy Note 7, considering that this was a situation that made the South Korean company suffer one of the worst periods in its history.